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Marketing

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Q&A with HBX CORe Participant Jonathan Rossi
  • 20 Oct 2016

Q&A with HBX CORe Participant Jonathan Rossi

Jonathan RossiAuthorStudent Bloggers
tag
  • Communication
  • CORe
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  • Student Profiles
We recently invited six past CORe participants to the HBX offices to participate in an upcoming ad campaign featuring real HBX students. Between shots, undergraduate financial aid representative Jonathan Rossi sat down with us and explained how CORe helped define his future education and career goals in data analytics. [...]
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5 Ways I Grew My Network with CORe
  • 23 Aug 2016

5 Ways I Grew My Network with CORe

Dr. Nupur KohliAuthorStudent Bloggers
tag
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  • CORe
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  • Student Profiles
When I got my acceptance letter for HBX CORe, I did not know what to expect from the program. Aside from significantly enhancing my knowledge about the fundamentals of business, CORe also grew my personal network. Don't underestimate how powerful this is! [...]
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Dashing for Data
  • 07 Jul 2016

Dashing for Data

Jonathan WilliamsAuthorStaff
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Out of laundry detergent? Just press an Amazon Dash Button. Out of trash bags? There’s an Amazon Dash Button for that too. What might appear like a seamless way to allow users to order common household products is a new source of data for Amazon to better understand consumer behavior. How? By using predictive modeling. Predictive modeling is a statistical modeling technique that forecasts an outcome or behavior. This type of modeling often uses historic or current data to predict a future outcome, which can be validated as more data becomes available. [...]
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The Madden Curse: Real Phenomenon or Statistical Fallacy?
  • 23 Jun 2016

The Madden Curse: Real Phenomenon or Statistical Fallacy?

Ben ChowdhuryAuthorStaff
tag
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Every year since 1999, the Madden NFL video game cover has featured an NFL star player from the previous year, similar to an athlete being featured on the Wheaties box. Fans have noticed a trend where these star players end up playing worse or even getting injured the following year. Hence the idea of a “Madden Curse,” and a subset of fans who are adamantly opposed to their favorite players being featured on the cover. [...]
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Using Value to Explore Potential Business Models
  • 02 Jun 2016

Using Value to Explore Potential Business Models

Patrick HealyAuthorStaff
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In my last post, I looked at the role of a business as a creator of value. In short, companies make money by producing and delivering value for which customers are willing to pay in order to satisfy a want or need. [...]
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  • How to Prepare Financially for an Economic Recession
  • Mini-courses pave the way to a full MBA
  • New Dean of Harvard Business School Online Aims for Modular Courses, More Diversity
  • HBS Online Will Keep Changing The Game. Here’s How.

Courses

  • CORe
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  • Data Science Ready
  • Disruptive Strategy
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